Brand Mascots
A brand mascot, the materialization of a brand's personality in the form of an animal or animated figure, is symbolic and stands as its spokesperson and representative. Of the mascots I’ve created for various clients, here are two of my favorites…
Chill Axe is an axe-throwing establishment that asked me to create a mascot that would incorporate their logo and three specified logo colors.
The Pine School asked me to create something that would help their lower school form its own identity, as it shares the same campus as their upper and middle schools. Two school teams needed to be incorporated, a blue team and a gold team. After considering both of their needs, this is what we came up with.